White papers & reports
End hesitation and make them choose you, with thoroughly-researched copy that tells a story around your solution. Methods include strategic marketing and competitor analysis.
SEO/GEO Strategy +Articles
Get insights into how customers are finding you and improve the searchability of your solution. Services include content audits, refrean SEO strategy that drives organic lead gen.
Communications retainer
For varied marketing communication needs, such as other types of copywriting and content marketing.
My educational background includes a masters of science in integrative medicine with a BSc in kinesiology and neuroscience. My understanding of medical terms and experience even in the clinic helped me understand the endpoints, i.e., the patient outcomes.
Next year, in 2023, I began working full-time as a scientific writer for a hardware company. I found marketing RUO (research use only) products highly enjoyable and have continued down this road, instead of working as a medical writer in pharma.
But industry experience has helped me see everything that comes before lives are improved. The research and manufacturing especially. That’s why I’m excited about creating marketing content for complex tech and medical products. Lastly, I genuinely like reading journal articles as they are intellectually challenging.
“Avi was able to quickly learn about the industry as a whole and how our products are able to serve our customers’ needs within this industry. He also demonstrated the ability to synthesise often highly complicated and technical information and make it palatable to the target group, be that in longer-form deliverables or in shorter formats.”
“I strongly endorse Avi for any position that requires a combination of technical expertise, creativity, and dedication.”
“Avi supported us on several client projects developing medical study materials for clinical trials. These included creating patient- and physician-facing recruitment and retention materials, such as visit guides, posters, brochures, and letters. This required reading and comprehending clinical trial protocols, and adapting them into accessible and concise study materials. Avi supported our team when I was out of office, working with and directly reporting to project managers. He is a pleasure to work with and we would be happy to continue our freelance working relationship as his schedule allows.